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In the News.
In the News.
EMARKETER – How Hispanic representation could bolster media growth
The news: The US media industry stands to gain $12 billion to $18 billion in additional revenues per year by improving the representation of Hispanic people across TV shows and films, according to a study from the Latino Donor Collaborative.
IN BUSINESS PHOENIX – ASU Collaboration Releases 2024 U.S. Latino GDP Report
IN STORE MAGAZINE – U.S. Latino GDP on the Grow
EL PAÍS – How the entertainment industry could be missing out on $18 billion by failing to engage Latinos
One in five Americans belongs to this community, but they barely appear either in front of or behind the cameras, according to a report by The Latino Donor Collaborative
The Latino Newsletter – Pew: ‘Latinx’ Awareness Doubled Since 2019, Still 4% Use Term
I am a big fan of the Pew Research Center, especially its work covering U.S. Latino communities with yummy data reports. If you know my work over the years, I tend to share a lot of Pew reports.
Telemundo Chicago – Hispanos aportan $3.6 billones al Producto Interno Bruto de EEUU
EL PAÍS – El PIB de los latinos en Estados Unidos pisa los talones al de Alemania
Regio.com – Marginación de los latinos cuesta a Hollywood billones de dólares, dice informe
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