The Latino Data Collaborative Think Tank (LDCTT) researches and highlights the vital contributions of American Latinos to the U.S. economy and GDP.
Original Research
Research Partners
LDC GDP Report History
Timeline
Find all of the Latino Donor Collaborative’s news stories from around the web, as well as assets for press kits.
Learn about how the Latino Donor Collaborative is working to reshape the perception of Latinos and find ways to help grow their revenue and market share.

History
LDC & LDCTT
Impact Numbers

Board of Directors
Advisory Network
The LDC engages in initiatives like presentations, forums and outreach to provide decision-makers with free, vital information on the contributions of American Latinos, aiding informed resource allocation.
CEO One-on-One
Company Presentations
Elevate Latinos – Youth Engagement Hub
Other Campaigns

Press Kit.

Welcome to the official Press Kit of the Latino Donor Collaborative (LDC), a fact-based think tank dedicated to highlighting the pivotal role of U.S. Latinos in the nation’s economy and across industries. Within this repository, you’ll find assets, including high-quality photos, frequently asked questions (FAQs), press releases, and report highlights. Our commitment is to provide journalists and influencers with materials that underscore who our organization is and the most reputable research on how U.S. Latinos are shaping the economic landscape.

Press Kit.

Welcome to the official Press Kit of the Latino Donor Collaborative (LDC), a fact-based think tank dedicated to highlighting the pivotal role of U.S. Latinos in the nation’s economy and across industries. Within this repository, you’ll find assets, including high-quality photos, frequently asked questions (FAQs), press releases, and report highlights. Our commitment is to provide journalists and influencers with materials that underscore who our organization is and the most reputable research on how U.S. Latinos are shaping the economic landscape.

About the Latino Donor Collaborative..

The Latino Donor Collaborative (LDC) is a 501(c)(3) non-profit organization dedicated to reshaping the perception of Latinos within the American social mainstream. As a self-funded and independent entity, it was founded by a distinguished group of Latino national leaders who generously donate their time and resources to promote friendly, high-level dialogue with the objective of identifying optimal strategies for revenue and market share growth by effectively targeting and serving Latino audiences.

About the LDC..

To learn more about the LDC’s history, mission, vision, and other important information, click the button below:

Leadership..

Learn about the leaders and members.

LDC One pager.

To download the LDC one-pager, click the button below:

Recent Report Highlights and Press Releases..

The 2023 Official LDC U.S. Latino GDP Report

  • U.S. Latino GDP is now valued at $3.2 trillion (14% YOY increase), growing 2.5x faster than the non-Latino equivalent.
  • U.S. Latino purchasing power is measured at $3.4 trillion.
  •  In 2021, Latino income in the U.S. amounted to $2.5 trillion and grew at a rate of 4.7%, compared to 1.9% for non-Latinos.
  • Measured by GDP, the U.S. Latino economy would rank as the world’s fifth largest.
  • Its growth comes from its youth, labor force participation, educational attainment, and income growth.

The 2023 LDC U.S. Latinos in Media Report

  • Despite comprising nearly 20% of the U.S. population and roughly 50% of BIPOC groups, Latino leads in shows and films have grown minimally so far in 2023, with only 3.3% of shows and 5.7% of films casting Latino leads.
  • Latino talent and stories work: although as of August 2023, Latinos comprise only 5% of lead roles and 10.5% of co-lead roles in theatrical films, those films represented 13 of the year’s top 20 highest-grossing films.
  • Latinos are migrating to platforms that highlight their stories and give them opportunities to create content: Latinos spent 57% more time on YouTube than non-Hispanic Whites. Additionally, TikTok is used by 31% of U.S. Latinos, surpassing the 21% average usage across all groups.

The 2023 SHPE-LDC U.S. Latinos in Engineering and Tech Report

  • A 73.6% Surge: U.S. Latino undergraduate engineering enrollment soared from 2010 to 2021.
  • The Demand: 10.9 million STEM job openings are anticipated by 2031.
  • Bridging the Gap: U.S. Latinos currently make up 9.4% of the engineering workforce, but participation in undergraduate engineering education has increased to 15.8%. Ongoing involvement by the Latino cohort in engineering education could help to efficiently address the rising demand and shortages in the field.
  •  Labor Force Momentum: U.S. Latinos represent 19.1% of the U.S. population but drove 73% of growth in U.S. workforce participation between 2010 and 2020, ranking the highest among all other major U.S. population groups.

The 2023 LDC U.S. Latinos in Technology
Report- AI Edition

  • The estimated economic impact of AI is $3.7 trillion in North America and $15.7 trillion globally by 2030.
  • Of the 50 top companies being driven by the AI economy (Forbes AI 50), 43 are headquartered in states with large Latino populations (California, Texas, Massachusetts, and New York).
  • This report marks the beginning of the LDC-Conectado AI Initiative, a series of events, and the provision of original data to create tools and measurable benchmarks that will help AI and tech industry leaders grow by incorporating Latino talent at all levels.

The 2023 LDC-NAHJ U.S. Latinos in Journalism Report

  • Despite representing nearly 20% of the U.S. population, there are almost no Latino executive producers at major broadcast networks, including CBS, NBC, ABC, PBS, and syndicated networks.
  • At 22 major print newspapers, there are few Latino managing editors and executive editors and no Latino CEOs, presidents, or publishers.
  • At 22 major digital news sites, there are no Latino editors-in-chief or Latino executive editors.

Digital Assets..

Download High Quality Logos
Download Branding Guidelines

Research Partners.

The LDC’s research partners have been key to LDC providing its audience with the most accurate data.

Research Partners.

The LDC’s research partners have been key to LDC providing its audience with the most accurate data.

FAQ’s..

Why is the LDC's work crucial for the U.S.?

The LDC produces the most reputable data on Latinos in the United States. Given that this cohort represents nearly 20% of the population and over 25% of young Americans, these data are critical to the U.S. economy, workforce, business development, entertainment, and several other key aspects of American prosperity. As of 2023, LDC data have reached over 50 million people through various outlets and have been accessed by over 250,000 CEOs, C-suite executives, board members, business owners, and government leaders of all parties, empowering them to make more informed decisions.

Is the LDCTT's research available to the public?
Absolutely. All of the LDCTT’s original research, white papers, and tools are freely available on our website. Explore our comprehensive collection of reports at https://www.latinodonorcollaborative.org/think-tank-original-research to delve into the wealth of information we provide. We kindly request that the data be sourced clearly to the Latino Donor Collaborative by using the following citations: Latino Donor Collaborative, date, and the name of the report. For more complete terms of use and a list of how to cite our latest reports, click here.
What hashtags do you recommend using when sharing the data?
We recommend using hashtags when sharing our information on social media. Here are some suggestions and examples: #latinogdp, #LatinoDonorCollaborative, #LDCfacts, #latinofacts, #latinorepresentation, and #hispanic.
Who are the LDC’s primary audiences?
We have the following four main audiences:

Key decision-makers: CEOs, C-suite executives, board members, business owners, and government leaders with the power to shape organizations and drive change.

Direct audiences and leaders at other executive levels: Other executives and directors who actively engage with our research for real-world impact.

Indirectly engaged audiences: Individuals who interact with our LDC Think Tank reports through articles, social media, and other channels, helping to expand our reach and impact.

U.S. Latino Youth: Latino youth actively contribute to the amplification of our data, demonstrating a strong inclination to share and promote it as they discover it. Their engagement reflects both immense pride and a significant role in expanding their reach.

What is the impact of the LDC's work?
Over the past 13 years, we’ve produced 50 original reports in collaboration with 28 esteemed research partners, reaching more than 50 million people through various outlets. Our impact extends to more than 10,000 news articles featured in prestigious outlets, such as the Wall Street Journal, Bloomberg, and Forbes. As of 2023, we have facilitated 21 high-impact convenings, hosted more than 3,100 business leaders, and actively participated in prestigious forums such as the World Economic Forum (WEF), the United Nations (UN), and the Federal Reserve Bank. In addition, our direct presentations have reached more than 250 companies, including many in the Fortune 500, providing in-depth analysis derived from our latest research.
For more details on the LDC’s impact and reach, please refer to our 2023 Impact Report
What is the difference between the LDC and LDCTT?
The LDC’s impact is twofold, leading to meaningful change on multiple fronts:

First, through its research, the Latino Data Collaborative Think Tank (LDCTT) produces data and insights that shed light on the invaluable contributions of American Latinos to the U.S. economy, business, entertainment, development, and the overall U.S. GDP.

Second, the Latino Donor Collaborative (LDC) creates and participates in various initiatives, including presentations, forums, and PR efforts, to ensure that decision-makers and resource allocators have free access to this vital information to make informed decisions that recognize the significant contributions of American Latinos and allocate necessary resources accordingly.

How can individuals or organizations get involved and support the LDC's initiatives?
Your support helps us increase the LDC’s impact by:

Expanding the base of resource allocators who use our data in every national and local strategic decision they make.
Growing our data production to provide a deeper understanding of how Latinos are driving economic growth in this country.
Creating a fact-based perception of who this cohort is, as opposed to damaging stereotypes and limited misconceptions.

The LDC distributes its reports and data for free, thanks to the generosity of our dedicated Board and Advisory Network members. Latino leaders and those who support our mission can request to join our LDC Board or Advisory Network to connect with other leaders committed to shaping a powerful, fact-based, dignified, and profitable Latino narrative. We also welcome partnerships for specific reports or events. For more details on getting involved and supporting LDC’s initiatives, please contact us at [email protected].

How is the LDC different from other non-profit organizations?
The LDC operates as a self-funded organization, generously supported by its Board of Directors and Advisory Network members. This structure allows us to generate the most reliable data. It is critical for us not only to produce reputable data but also to make it actionable for decision-makers and resource allocators.
Can I request specific data or research topics from the LDC?
Yes! We welcome hearing from individuals or organizations interested in exploring different topics relevant to our mission regarding U.S. Latinos. Feel free to reach out to us at [email protected].