The Latino Donor Collaborative.
The Latino Donor Collaborative is a 501(c)(3) non-profit organization dedicated to reshaping the perception of Latinos as part of the American social mainstream. We are self-funded and independent, founded by an accomplished group of Latino national leaders who generously donate their time to promote friendly, high-level dialogue, with the goal of finding the best ways to grow revenue and market share by targeting and serving Latino audiences.
We do this through a non-partisan agenda that includes outreach to influential people in media, advertising, politics, corporate America, and civil society by confronting stereotypes with data that bring understanding and appreciation of the actual role Latinos play in society, politics, and commerce. The Board is passionate about empowering every Latino to be the best they can be, knowing that by doing so, they create a more prosperous, united, and powerful United States of America.
The Latino Donor Collaborative.
We do this through a non-partisan agenda that includes outreach to influential people in media, advertising, politics, corporate America, and civil society by confronting stereotypes with data that bring understanding and appreciation of the actual role Latinos play in society, politics, and commerce. The Board is passionate about empowering every Latino to be the best they can be, knowing that by doing so, they create a more prosperous, united, and powerful United States of America.
Our History..
The Latino Donor Collaborative was founded in 2010 after a group of national business leaders identified a critical gap: the lack of an accurate narrative about Latinos, resulting in the perpetuation of harmful stereotypes. This gap in understanding about U.S. Latinos was particularly troubling, as some states began passing laws that allowed for the arbitrary arrest of individuals based on these stereotypes. In response to these alarming developments, co-founders and national leaders Sol Trujillo and Henry Cisneros recognized the urgency of creating a bipartisan non-profit organization and producing reputable data and statistics that accurately reflect the identity of Latinos in America and their contributions to the nation.
Since its inception, the LDC has collaborated with prestigious research institutions such as Stanford, Columbia, UCLA, ASU, and Notre Dame, as well as private sector entities like BCG, Accenture, and Bain & Company. These collaborations have been instrumental in producing fact-based data on the economic contributions of Latinos in the United States.
Three years ago, to scale up the production of this data, the LDC officially launched the Latino Data Collaborative Think Thank (LDCTT) as a branch focused solely on the production of research.
To date, we have published 67 reports, including the U.S. Latino GDP Report [1] [2] [3] [4] [5] [6] [7] (seven editions), the U.S. Latinos in Media Report (thirteen editions) , the U.S. Latinos in Technology Report (four editions), as well as other important reports covering areas such as entrepreneurship, innovation, Latino contributions during the pandemic, U.S. Latinos in engineering and tech, and access to capital.
Our Mission..
Our Vision..
LDC & LDCTT..
THE LDC’S IMPACT IS TWOFOLD, YIELDING MEANINGFUL CHANGE ACROSS MULTIPLE FRONTS
Communication, Collaboration & Distribution
The LDC creates and participates in various initiatives, including presentations, forums, and public outreach, to ensure that decision-makers and resource allocators have access to this vital information free of charge in order to make informed decisions that recognize the significant contributions of American Latinos and allocate necessary resources accordingly.
LDC Founding Members..
Co-founders and national leaders Sol Trujillo and Henry Cisneros recognized the urgent need for a bipartisan nonprofit dedicated to providing accurate data and insights that reflect the true identity and contributions of Latinos in the United States.
Sol Trujillo
Chairman, Trujillo Group, LLC Former President and CEO
U.S. West, Orange SA, and Telstra.
Henry Cisneros
Founder & Chairman, City View Former Secretary, U.S. Department of Housing and Urban Development Former Mayor, San Antonio, Texas.
Impact through the years..
Founded in 2010, the LDC is celebrating more than a decade of strategic and innovative efforts to reshape the narrative of U.S. Latinos with reputable research. To learn more about the LDC’s impact over the years, please download our 2024 LDC Impact Report here.